Chia: Possibly
the next super food!
Chia is scientifically known as Salvia Hispanica L. It
has been carefully selected to maximize its nutritional value.
The mixture is mechanically processed using a proprietary system that
optimizes the bioavailability and increases its nutritional value. Nothing
is added to the product – it is a pure form of Salvia Hispanica
L. and is simply the best available today.
The rediscoverer of the Ancient Aztec Seed!
| Dr. Wayne Coates is the world’s
foremost educator on Salvia Hispanica L (chia seed). 18 years ago
Dr. Coates was the first to rediscover the ancient seed. he was
among the first to grow chia seeds experimentally and today oversees
the growing and harvesting for global distribution. An expert in the field, his career as a research professor at the
University of Arizona spanned over twenty-five years. Dr. Coates
holds a doctorate in Agricultural Engineering from Oklahoma State
University. He is the co-author of Chia: Rediscovering a Forgotten
Crop of the Aztecs - University of Arizona Press 2005 |
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Interview with Dr. Wayne Coates
LifeMax: at the forefront of the trillion dollar
wellness industry!
In his book "The Next Trillion," Paul Zane Pilzer
exposes the truth about why half the U.S. population is unhealthy and
overweight: Americans have become caught between the economic interests
of the trillion-dollar food industry and the trillion-dollar healthcare
or "sickness" industry. In analyzing these two gigantic industrial
complexes, Pilzer focuses on an emerging "wellness" industry
that will soon occupy an additional one-seventh, or "next trillion,"
of the economy—an industry ripe with entrepreneurial opportunities
that will eclipse those of today’s Internet-based companies.
In "The Next Trillion", Pilzer explains why consumers
will turn away from consuming more material goods and instead seek to
achieve internal self-improvement—healthier foods, vitamins, nutritional
supplements and fitness programs—and why consumers will create
a virtually limitless and sustained demand for wellness-based products.
Many of the products that will take this new industry from a few billion
dollars to a few trillion are still in the laboratory. Yet, as Pilzer
explains, the greatest entrepreneurial opportunities will be in distributing
rather than in manufacturing wellness products and services.
The Next Trillion is for businesspeople and consumers wanting to control
where one-seventh of their earnings go every year. It is important for
anyone who’s ever tried to control their weight or maximize their
health, or for anyone working in today's healthcare industry. And it
is a critical must-read for entrepreneurs who want to know where the
greatest opportunities lie ahead in the next two decades.
Above all, The Next Trillion offers an exhilarating vision of
health and fitness—true wellness that is far more than skin deep.
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